Hashtag idents

WomenInFootball

Twitter

Twitter

Twitter is home to a range of diverse perspectives and communities. These communities are passionate about what matters to them and use Twitter in amazing ways to connect, discuss, debate, reflect on what happens and in some cases drive change.

Taking our iconic hashtag we created 10 short visual idents that captures the spirit of each of the individual community on Twitter to form a logo system. The main structure of the hashtag stays the same but the design is customised to reflect a range of Twitter communities.

My role
Creative Strategist

Partners
Man Vs Machine

London Fashion Week is one of the most exclusive events of the year, with fans desperate to see the looks as soon as they're revealed. #TweetCam gave fashion fans a front
row view of the catwalk during the live show. 

Role
Creative Director

London Fashion Week is one of the most exclusive events of the year, with fans desperate to see the looks as soon as they're revealed. #TweetCam gave fashion fans a front row view of the catwalk during the live show. 

Role
Creative Director

London Fashion Week is one of the most exclusive events of the year, with fans desperate to see the looks as soon as they're revealed. #TweetCam gave fashion fans a front row view of the catwalk during the live show. 

Role
Creative Director

Twitter is home to more than 20 million football fans who combine to make football the most Tweeted about topic in the country - with a football tweet posted every 2 minutes.

In the summer of 2018 football fever hit the UK with the 2018 Men's FIFA World Cup. During the competition, we saw a rise in female pundits and commentators that triggered an important conversation on Twitter about gender equality in football.

Looking forward to the 2019 Women’s World Cup & to celebrate #WomenInFootball as one the fastest growing trends in equality conversation we aimed to unite the range of voices through Twitter, celebrating their journeys yet reminding everyone how far there is to go.

Role
Creative Director & Strategy

Agency
Fat Lemon Productions